Avon Invites YOU to Do Something Beautiful Against Breast Cancer‏

(Press Release) Avon Philippines is once again leading the charge to gain further support for its Kiss Goodbye to Breast Cancer (KGBC) advocacy via the “Do Something Beautiful” campaign, the idea behind which is simple enough – it speaks to the Filipino’s innate trait of being matulungin or helpful, doing something for someone because you are capable and are willing to help another in need.

The campaign kicks off with a social media drive which encourages people to post, tweet or capture anything beautiful that they have done or witness others doing for another.

You can help the cause just by posting or tweeting messages or photos that illustrate the concept of ‘doing something beautiful’ for others on your Twitter, Instagram or Facebook beginning September 02, 2013.  It can be as simple as a quote, a statement or a picture.  Make sure to finish it off with #DoSomethingBeautiful every time to help spread the word!

We want everyone to document actions that though seem small, may have a huge impact on someone else’s life.  Little things, as we know, collectively lead to bigger actions and awareness for important issues.

If we all #DoSomethingBeautiful we are helping drive awareness and raise funds for the thousands of Filipinas suffering from breast cancer.

Happy tweeting and posting!


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