29
Nov
13

Hurdle Provides Lightweight Experience Ideal for Long Distance Running

(Press Release) Philippines, November 2013 — Building on the success of its Endure line, World Balance is upping itself in the long-distance shoe category as it unveils Hurdle, a new line of performance shoe for men designed for long-distance running.  The shoe is a product of the innovative footwear technology developed by World Balance that gives its wearer supreme lightweight experience which is ideal for 21K and even 42K races.

“Hurdle is an ideal shoe for long-distance races, such as half-marathons or even a full marathon because it feels like you’re wearing nothing at all,” says Carlo Castronuevo, head of product marketing for World Balance.  That’s because its outsole features a very lightweight High density compressed EVA (Ethylene Vinyl Acetate) that also gives it a good shock-absorbing property.  The EVA also has rubber placed on the highest wear area which gives it added durability without putting on extra weight,” he adds.

Upper / Lining

The upper material is made of breathable air mesh with microfiber overlays for added support.  It also has a padded tongue and collar that provides for comfy fit.  The lace-up front closure comes in brightly colored laces for a secure fit and premium “look.”  Lastly, the textile lining allows for air to circulate freely.

Midsole

The midsole comes with a resilient EVA foam that gives the shoe extra cushioning while the California lasting provides durability.

Insole

As with most World Balance shoes, Hurdle is equipped with Terra-Soft® Insole Technology that is comfortable, gives extra cushioning, is shock-absorbing, and is washable.

Hurdle weighs just 8 ounces (size 9) and is available from 40-45 (EUR sizing) It will sell for around ₱1,999 and will hit the shelves of World Balance stores and SM, Robinsons, and various department stores nationwide starting December 15, 2013.


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