Fitness First today launched their Let’s Get Personal campaign aimed to raise awareness and activate Personal Training (PT) services across Asia via the Let’s Get Personal microsite. The campaign, through this microsite, aims to inspire people of what’s possible, let them know more about the trainers, and match them with the “perfect” trainers to help them meet their fitness goals. I had the opportunity to experience first-hand the whats and hows of this campaign, and here’s how it went.
Personal Training penetration across Asia is on an average of 10%, with the Philippines faring slightly better than the average. There are various reasons for the low penetration and one of the reason is that people may not be aware of what’s possible with a PT, and how they could be matched with the “perfect” Trainer. The Let’s Get Personal microsite now give you all that, and more.
When you visit the microsite, you’d be first asked on your locale information (country and language). For the purposes of this blog, I’m using Philippines and English. You are then brought to this screen:
On this page, you may view videos from featured Trainers from across the region. You may also get to know the Trainers by branch a little bit better by their profiles. But the main purpose of the microsite is to match you with the “perfect” Trainer. You simply have to sign-up, answer a few questions, and the microsite will match you with the “perfect” Trainer to help you with your goals.
I was one of the privileged few to try this process during the soft launch of the microsite last October 29, 2013. Since the site was not yet “live” at the time, we had to answer the questionnaire manually and the folks of Fitness First did the matching. A few minutes later, voila! I was matched with my Personal Trainer, Jon, from Fitness First Platinum Trinoma branch.
After a few minutes of introduction, I agree that the matching was “perfect.” I told Jon what I wanted, and he knew exactly how to make the most of the limited hour session that we had. It’s one of those “killer” workout sessions that will have your body aching for days! If he could get that much out from me in one session, I can’t imagine how much we can accomplish in more sessions.
I could agree that having a Trainer is optional but if you’re really dedicated to reaching your goals in the least time possible, there’s just no better way to achieve it but by having professionals help you! And with the Let’s Get Personal microsite, now that you’re not limited to picking any Trainer who just happens to be there when you’re looking for one—you can get the “perfect” one. If you got the “perfect” Trainer, then there’s simply no excuse why you can’t achieve your goals.
Metabolic age is a reflection of physical health in the form of a calculation based on the base metabolic rate (BMR). If someone’s metabolic age is lower than his or her actual age, it suggests that the body is in good health, while a metabolic age higher than the actual age indicates that someone may be experiencing health problems. – Wikipedia
Aside from fellow bloggers, we also got to meet the 2013 winners of New You Achievement Awards. Seeing their before and after pictures on posters in one thing, meeting them in person and hearing their stories is another. Their achievements are truly inspiring and would make you realize that nobody is really “hopeless”—you just need the right people to help you reach your goals. Getting from point A to point B isn’t easy, but it’s more fun if you don’t have to do it alone.