Skechers Philippines recently launched their flagship store in Glorietta and I was lucky to have witnessed the event firsthand. Here are some of the outtakes and what to expect in store.
The highly interactive launch was attended by celebrities and influencers alike. We had the store to ourselves and were free to checkout the line-up. A brief program (which was also broadcasted live at the Glorietta activity area) took us through what the different comfort innovations Skechers has in-store for different lifestyles. And it’s nice that Skechers puts comfort highly even in their stylish designs.
The store was later opened to the public where customers got to enjoy the specials of the day like the photobooth and having a tote bag customized with your own designs as prints or patches (or both).
Press Release
Skechers Flagship Store Opens in Glorietta
The Brand’s New Destination will be the largest Skechers Store in the Philippines
Manila, March 09, 2023 – Skechers, The Comfort Technology Company™, is taking its presence in the Philippines to the next level with a new flagship store in Glorietta. Located on the second level of the mall, the store will be the global brand’s largest store in the Philippines to date, at 379-square-meters and is designed to present Skechers’ extensive footwear and apparel offerings in one of the country’s most highly trafficked districts.
“We’re all unique people with needs that are as one of a kind as we are, so this new store that will feature the largest collection of Skechers in the Philippines, will make it easy for shoppers to find their perfect pair,” says Suzette Pasustento, Skechers Philippines Country Manager. “Expanding our footprint in the country at this high-profile location will help grow the brand in this expanding market by offering consumers of all ages the opportunity to experience our extensive performance, fashion and casual collections for themselves.”
Glorietta hosts hundreds of thousands of visitors daily and sits right in the center of the Ayala business district. It’s also a hub of transportation ensuring that this new Skechers store will see a lot of traffic from commuters and shoppers who might be looking for a new, more comfortable pair of shoes.
Displaying Skechers’ unique assortment of shoes, coordinating apparel and accessories as well as a dedicated performance shop, the new destination in Glorietta mirrors the brand’s premier retail stores while catering to local styles. A highlight of the new flagship store is a hand-painted mural by local artist JJ Zamoranos. The colorful mural consists of elements that can be seen in a typical Filipino landscape including the jeepney and Mayon volcano juxtaposed with modern street style imagery to express the youthful and vibrant community.
From fashion styles to lifestyle products and performance shoes for sports enthusiasts, Skechers’ offering is enhanced with the Company’s signature comfort innovations—including its patented Skechers Hands Free Slip-ins® Technology, Massage Fit® Technology, Skechers Arch Fit® Technology, Skechers Max Cushioning® Technology, Skechers Hyper Burst® Technology, Skechers Air-Cooled Memory Foam®, Skechers Relaxed Fit® Technology, and Skechers Stretch Fit® Technology.
Skechers was established in 1992 and since then has cultivated a reputation for style, innovation, comfort and quality in every product. Including the new store, there are now 21 Skechers stores operating throughout the Philippines and more than 4,500 around the world. Consumers can learn about all the latest styles at ph.skechers.com.
runningpinoy 